This brand begs us to believe, and totally relies on us believing, that our power comes from enhancing, accessorizing, fixing, and flaunting our bodies. It relies on us believing beautiful and “sexy” look ONE very specific way — very thin, tall, young, and wrinkle- and cellulite-free — and that we must achieve those ideals by any means necessary in order to be “sexy, bold, and powerful.” If we believe we are empowered (and made desirable, happy, and healthy) by perfecting the looks of our bodies above all else, we are giving our power to an industry that profits immensely at the expense of our self-worth. What you’ll see from VS is not empowerment, but about asking girls and women to give away their power by doing one of two things in order to feel a fake and fleeting form of “power:” 1) fixing it, or 2) flaunting it. Both leave us at the harmful and stifling state of self-objectification* that hinders female progress, health, and happiness in every possible way.
When a little boy asserts himself, he’s called a “leader.” Yet when a little girl does the same, she risks being branded “bossy.” –Ban Bossy
They started this campaign and, what do you know, all sexists around the globe unite their trolling force and label these powerful women in the video, for instance, as “cunts” and whatever other colorful names you can think of — reminding us EXACTLY why we need these movements. It’s not about banning a word; it’s about banning labels that keep girls from climbing to the top and become LEADERS! I’m behind it.
Am I less of a lady if I don’t wear pantyhose My momma said ‘A lady ain’t what she wears but what she knows’ But I’ve drawn the conclusion, it’s all an illusion Confusion’s the name of the game A misconception, a vast deception Something got to change.
What can I say, I love a good self-empowerment song! These words by India Arie are just perfect — anthem-material.